After almost a decade working within in-house digital marketing roles, it’s time for a change.
I’ve learned a lot and had a lot of fun working within companies and helping them to establish and grow their presence in local and global markets, and from B2C e-commerce to B2B lead generation.
Continue reading Time For A Change
This is a collection of some of the best content I’ve read in the past month. Most of it has been published in May, although there’s a few that I have picked up when researching online or someone else has shared that wasn’t.
No filter applied – creative advertising, content for link building, great articles; everything is fair game. I’ll try to put something like this together once a month – upside is that I read more stuff, downside is that it leads to much more procrastination.
Anyway, I’l find a decent balance somewhere. Here we go:
Continue reading Best Digital Marketing Content I’ve Read In May 2017
That title may be a little harsh.
Web developers are actually great – I work closely with them every day and they are essential to making nice things happen online. They also have an important role to play when it comes to implementing digital marketing strategy.
Continue reading I’m Not A F*cking Web Developer
Paid Advertising can feel like a venture into the unknown for small (or large) businesses who have never dipped their toe in the water. Deciding on what budget to allocate to the campaign, calculating cost per conversion targets and choosing from the ever growing plethora of campaign types and platforms to advertise on, can all leave potential advertisers feeling a little overwhelmed before a penny has even been spent.
Continue reading 5 Paid Advertising Strategies Your Business Should Be Considering